Google Ads Campaign Structure
Campaign groups planned around product categories, purchase intent and search behaviour.
A performance campaign structure for product-led UAE ecommerce growth across Google Search and Shopping-style journeys.
The campaign framework focused on product categories, commercial search terms, conversion tracking and cleaner landing page journeys so paid traffic could be measured and improved.
Campaign groups planned around product categories, purchase intent and search behaviour.
Tracking checks for enquiries, sales signals and key landing page actions.
Negative keyword planning to reduce spend on irrelevant searches.
Cleaner page journeys to help paid traffic reach product and enquiry actions faster.
Simple performance reviews covering spend, enquiries, product intent and sales signals.
Clear next steps for bids, keyword groups, landing pages and remarketing structure.
A practical paid media setup: campaign groups, product intent mapping, weekly optimisation and clear reporting for spend, enquiries and sales.
Design Arabia builds SEO, website, branding and campaign systems for UAE and GCC businesses.